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kameraflage


Wednesday, July 25, 2007

kameraflageTM: Display Technology Visible Only to Digital Cameras

Here is my latest design that uses kameraflageTM display technology. As you can see, the garment has elements that appear only in digital photographs. In this example you can see that the thundercloud has a lightning-bolt when viewed through a digital camera's viewfinder.

This garment, as well as other designs that incorporate kameraflageTM technology will be on display at the 2007 ACM SIGGRAPH Unravel fashion show on August 6th at a club called "On Broadway" in San Diego, California. Come check it out and say hi!

In the meantime I invite everyone to check out kameraflage.com to learn more about how it works and its other uses.

~ High-resolution press photo is available here.

~ Special thanks to Becky Hehn (model) and Dana Dodson (make-up).

By Connor Dickie Posted in electronics, photos, design, fashion, 360f, kameraflage™ You can follow any responses to this entry through the RSS 2.0 feed You can leave a response, or trackback from your own site.

30 Responses to “kameraflage”


  1. Femke Says:
    July 26th, 2007 at 1:10 am

    Wow, this is so cool! I would love to wear something like this at school. Are there other designs available? Ie. You only make dresses?

  2. kameraflage enables your digicam to see more than you - Tech|noob Says:
    July 27th, 2007 at 8:40 am

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  3. iPhone24-7.com Anything & Everything iPhone & New Gadgets » Blog Archive » kameraflage enables your digicam to see more than you Says:
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  6. Your Gadget Guide » Blog Archive » kameraflage enables your digicam to see more than you Says:
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  7. Kameraflage enables your digicam to see more than you | Cool Gadgets Says:
    July 27th, 2007 at 10:15 am

    […] A new device, called a Kameraflage, takes advantage of the fact that our eyes are not as sensitive as most digital camera’s sensors. So by rendering content in colours that are invisible to our eyes, the company can create displays that can only be seen by using a digital camera such as those found on most camera phones. Source: C0nn0r. […]

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    July 27th, 2007 at 11:27 am

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  10. bob someone Says:
    July 27th, 2007 at 12:51 pm

    bet j.k. rowling wished she had this in all her books.

    imagine a big copyright logo watermark every time someone tries to scan or photograph a book.

    you’re welcome, i take paypal :P

  11. Paul Bliss Says:
    July 27th, 2007 at 12:57 pm

    This is awesome. I hope this takes off - can you achieve the same effect with film? So if you film someone wearing this, it only appears through a projection?

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  15. Kameraflage - FactPile Says:
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  19. » kameraflage enables your digicam to see more than you Says:
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  22. links for 2007-07-30 « Hic Sunt Dracones Says:
    July 30th, 2007 at 2:19 am

    […] kameraflage | c0nn0r.info/blog Taking advantage of the fact that digital cameras see a broader spectrum of light (i.e they see more colors) than human eyes Kameraflage takes digital photography to a new level. The invisible colors into objects creates displays ads on digital camera. (tags: coolhunting kameraflage apparel advertising technology digital photography light spectrum design) […]

  23. Kameraflage - Fashion Innovation « …ambush… Says:
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  24. Technology » Blog Archive » kameraflage enables your digicam to see more than you Says:
    July 31st, 2007 at 4:10 pm

    […] While we’ve already seen what tricks cameras can play right before our very eyes, kameraflage is a slightly different flavor of optical illusion. The patent-pending technology exploits the fact that cameras can see a broader spectrum of colors than our meager eyes, and as the creator puts it, “by rendering content in these invisible colors we are able to create displays that are invisible to the naked eye, yet can be seen when imaged with a digital camera.” Currently, it’s being applied to garments in able to for cameraphone addicts to find surprises all over while pointing their sensors at unsuspecting humans, and the tech will even be on display at the upcoming 2007 ACM SIGGRAPH Unravel fashion show in San Diego. Best of all, custom orders will be fielded as early as September, and if we’ve got any interested VCs in the crowd, give this man a holler. [Via c0nn0r] […]

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  27. » Kameraflage, nueva tecnología para que tu cámara de fotos vea lo invisible - TuxI - Tecnología en Español Says:
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  30. Tiffany Wagner Says:
    June 17th, 2008 at 10:01 am

    Hi- I would like to buy one of these Kameraflage shirts. How can I find one? Thanks!

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